lululemon pulling sponsorship for Yoga Day Vancouver on Burrard Bridge

Eric Broder Van Dyke /

In a new tweet, lululemon announced they’re pulling their sponsorship from Premier Christy Clark’s “Om The Bridge” Yoga Day Vancouver event happening June 21.

The event would see the Burrard Bridge close to make way for a giant yoga party, and the premier has received flack for hosting the event on the same day as National Aboriginal Day.

As such, Aboriginal groups are planning on protesting “Om The Bridge.”

The total cost for the even will be $150,000. lululemon had provided $10,000 as part of their sponsorship agreement.

Yesterday, Clark stoked the flames of the controversy by tweeting out a picture of herself addressed to “yoga haters”:

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Lauren Sundstrom Lauren is a Staff Writer and Projects Assistant at Vancity Buzz. She is a graduate of BCIT's Broadcast and Online Journalism program. She loves reporting on breaking news and lifestyle content. If you feel like you have a story that needs to be told, fire her a tweet.

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