Home furnishings retailer West Elm, a member of the Williams-Sonoma, Inc. portfolio of brands, announced today the opening of its first West Elm Market store in Canada on December 20, 2012. Following the opening of West Elm Market’s inaugural store in Brooklyn, this second store is slated for 2915 Granville Street, in the same block as the brand’s décor store.
West Elm Market Vancouver will focus on functional design with a collection of genuine and useful household goods, offering customers a total home toolkit in four key categories: Kitchen, Garden, Care & Repair and Personal Care. The store will feature a café in collaboration with neo-traditional coffee roasters La Colombe Torrefaction. There will be community-driven events and classes held at a communal table in the center of the store.
“Following the opening of our West Elm store in September we knew Granville Street was the right neighbourhood for the first West Elm Market in Canada,” said Jim Brett, President of West Elm. “The Market store is designed to be a place to gather and learn, with the idea of sharing and connecting with the community.”
“West Elm Market is a natural extension of the West Elm brand,” added Laura Alber, President and Chief Executive Officer of Williams-Sonoma, Inc. “We are thrilled to introduce this new assortment of expertly curated products in an innovative community store.”
The Vancouver assortment will include regionally sourced and made products from the West
Coast and Canada:
- Tool bags and belts by Heritage Leather located in California.
- Soaps, room sprays and incense crafted by Juniper Ridge.
- Body washes and lotions from Mayron’s Goods.
- Organic blended heirloom tomato sauces from Balakian Farms.
- Spice blends and rubs from Just Cook Foods.
- Artisan-crafted items from Mikuni Wild Harvest and Noble Handcrafted.
A West Elm Market shop-in-shop opened in the West Elm Toronto store located in Liberty Village in November, and the collection is also available online at westelm.com.
Image by dumbonyc